Grand Hotel Villa Serbelloni, located in the picturesque heart of Bellagio on Lake Como, is a distinguished 5-star luxury hotel celebrated for its storied history and exceptional service. As one of the region’s most prestigious and iconic heritage properties, the hotel offers an unforgettable escape, blending timeless elegance with unparalleled luxury. Its grand lounges, expansive gardens and opulent interiors provide the perfect setting for relaxation and indulgence.
In April 2025, Spotlight Communications was appointed to enhance the visibility and positioning of Grand Hotel Villa Serbelloni across key international markets. Our focus is on building strategic relationships with like-minded luxury brands to amplify the hotel’s presence in these regions.
Spotlight has developed a bespoke PR strategy for Grand Hotel Villa Serbelloni, concentrating on the travel, culinary, luxury, wellness and lifestyle sectors. Spotlight is working to establish strategic lifestyle partnerships and leverage media opportunities to elevate the hotel’s brand. Through collaborations with influential tastemakers and influencers, we are curating exclusive experiences and thought-leadership initiatives to highlight the hotel’s unique Lake Como experiences.
As an established brand on Lake Como, Spotlight’s strategy will focus on strengthening Grand Hotel Villa Serbelloni’s existing relationships with top-tier media outlets and influential tastemakers and broaden their appeal to new target markets across the world.
Spotlight is driving high-profile, ongoing coverage across leading titles and social media dedicated media campaign, ensuring Grand Hotel Villa Serbelloni is perfectly placed within the global luxury travel landscape.
Start the conversation by emailing us at hello@spotlightcoms.com and let us know your requirements and ambitions – we’d love to hear from you.
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