The luxury lifestyle brand within Radisson Hotel Group, Radisson Collection spans more than 40 design-led properties across major cities and emerging destinations in Europe, the Middle East, Africa and Asia. The portfolio brings contemporary luxury into landmark buildings and regeneration districts alike, positioning the brand at the intersection of architecture, culture and international travel.
Spotlight Communications has played a pivotal role in elevating the positioning of Radisson Collection across the UK, European and US media landscapes. Their strong relationships with leading travel and lifestyle titles have secured high-impact editorial coverage that reinforces our luxury credentials and strengthens our presence in key markets. We value Spotlight as a trusted partner in driving the continued growth and visibility of the Radisson Collection brand.
– Helena Fernandez Rivera, Global Consumer PR Manager
Across its expanding portfolio, Radisson Collection partners with Spotlight to refine its international profile as the estate grows internationally. The strategy focuses on supporting elevated brand positioning while maintaining coherence across a rapidly growing estate — aligning corporate storytelling with individual property launches, conversions and regional strategies.
The brand’s evolution is framed through narratives that travel across borders and media sectors. Spotlight develops executive messaging, launch frameworks and market-specific storylines for luxury consumer titles, trade press and business desks alike — ensuring each new opening strengthens the Collection’s global identity rather than diluting it.
Through senior-level pitching, flagship industry events and curated hotel stays, Spotlight brings Radisson Collection to international editors. Group press trips and one-to-one briefings position the brand within conversations about design-led urban hospitality, regeneration projects and the future of luxury city hotels.
Global editorial work maintains Radisson Collection’s visibility in priority territories and news cycles — planning leadership interviews, pipeline announcements and destination openings to reinforce momentum as the portfolio expands.
– Nicola Williams, Telegraph
Radisson Collection Resort, Galle Review
– Simon Parker, Telegraph
Forget Bordeaux, why Telavi is the next big wine destination
– Radhika Aligh, The Standard
Tsinandali Estate, A Radisson Collection Hotel
– Toyo Odetunde, Conde Nast Traveller Middle East
Start the conversation by emailing us at hello@spotlightcoms.com and let us know your requirements and ambitions – we’d love to hear from you.